If you’ve tried to set up a new Google Business Profile (GBP) lately and felt like you hit a brick wall, you’re not alone. Google quietly rolled out some major changes in 2024 that have made the approval process stricter—and a…
Vanity Metrics: Are You Tracking What Actually Matters?
At Foxtown Marketing, we believe in data that drives decisions, not just dashboards that look good. So let’s talk about vanity metrics. You’ve seen them, you’ve bragged about them, maybe even built a whole report around them. But are they telling…
Brokerage Valuation Calculator: What’s Your Business Worth?
If you’re thinking about selling your real estate, insurance, or financial brokerage, one of the first questions you’ll face is: “What’s my brokerage worth?” Welcome to the world of brokerage valuation — part math, part market trends, and a big part…
Small Business Marketing Doesn’t Have to Be Complicated
TL;DR Start by figuring out exactly who your ideal customer is before you spend a dime on marketing Your brand is more than a logo. It’s the feeling people get when they interact with your business You don’t need to be…
Is Digital Marketing Legit Or A Scam?
If you’ve ever wondered, “Is digital marketing legit?,” you’re not alone. With all the buzzwords, influencers, and flashy ads out there, digital marketing can feel a bit… mysterious. But let’s clear things up and break it down in plain English. Spoiler…
Using Humor In Marketing: Tips, Tricks & Pitfalls
(Part 1 of 4) At Foxtown Marketing, we like to have fun. Maybe TOO MUCH fun sometimes. For example, we have run campaigns for our clients that included a life-like gorilla suit, hundreds of boxes of Girl Scout cookies (Thin Mints, which…
How To Create A Directory Website
So you think you want to create a directory website? Whether it’s a local business listing, a niche service directory, or even a rental marketplace…great choice! A well-designed directory site can be a powerful asset, generating revenue through listings, ads, and…
How To Market A Cleaning Business (And Clean Up)
Running a cleaning business is tough enough. Between scheduling clients, managing staff and keeping up with supplies, the last thing you want is to stress about marketing. Good news: You don’t need a massive ad budget or a degree in digital…
Case Study: Nutritional Supplements Marketing Campaign
Client Background A prominent vitamin company specializing in nutritional supplements, approached our marketing agency for assistance in launching a new line of products aimed at boosting immunity and overall health. We created a nutritional supplements marketing campaign that complemented the work…