TL;DR: What does a fractional CMO do in the first 90 days? You’ll see some results, but you also need to be patient. Days 1 to 30 are diagnosis. Days 31 to 60 are strategy and early execution. Days 61 to…
How Much Does A Fractional CMO Cost? (Real Numbers)
TL;DR: “How much does a fractional CMO cost?” is a seemingly simple question, but the answer is not always straighforward. Fractional CMO pricing typically runs $3,000 to $15,000 per month depending on company size, hours required, and scope of work. At…
Fractional CMO vs. Marketing Agency: Which One?
TL;DR: The fractional CMO vs. marketing agency question is common and the answer is nuanced. A marketing agency executes tasks. A fractional CMO owns strategy, manages vendors (including agencies), and is accountable to your revenue. They are not competing products. If…
5 Fractional CMO Mistakes To Avoid When Hiring
Hiring a fractional CMO should be straightforward. You need senior marketing leadership, you can’t afford or don’t need a full-time executive, so you bring in someone fractional. Simple, right? Not quite. I’ve seen companies make the same mistakes over and over…
Fractional CMO For Hire: Why Us?
TL;DR: Fractional CMO for hire pricing models typically cost $5K-$15K/month for 2-4 days of work, delivering strategic leadership without full-time overhead Best suited for B2B companies doing $5-50M in revenue who need marketing strategy but can’t justify a $250K+ full-time CMO…
How To Hire A Fractional CMO
TL;DR: A fractional CMO provides part-time senior marketing leadership at a fraction of full-time CMO costs ($5K-$15K/month vs $250K+/year) They build strategy, manage teams, and drive execution but don’t do hands-on tactical work like writing content or running ads Look for…
Fractional CMO vs. A Full-Time Marketing Lead
When it comes to scaling your marketing efforts, every growing business eventually faces a big decision: Do you bring on a full-time marketing lead, or do you hire a fractional CMO (Chief Marketing Officer)? Both routes have their perks (and their…
A Fractional CMO To Meet Your Needs, And Budget
If your business is stuck in neutral or you’re burning cash on marketing that doesn’t move the needle, it might be time to consider a smarter, leaner leadership solution: a fractional CMO. At Foxtown Marketing, we specialize in helping small to…